The Digital Pipeline team's background is inherently rooted in story-telling and long-form entertainment. That's what we love to do. Once upon a time, not so long ago, the bulk of online content was amateur short-form videos the world demanded for free. Times have changed. Long-form consumption is no longer exclusive to traditional television – people watch it anywhere, anytime – and adverts are improving accordingly.
Digital Pipeline has been a long time in the making (well, at least it feels that way!). We yearned to create compelling content, but not without a sound distribution model in place. Now that we have finally solved the complex puzzle of how to get fresh, original content before an appreciative audience, regardless of connection or device, it's time for lights, cameras, action!
The flip side of Digital Pipeline is VIVE Lifestyle Network (VLN), the first true, broadcast quality 24/7 lifestyle television network comprised of channels in genres such as food & wine, weddings, health & fitness, fashion & beauty, entertainment & music news, garden & wildlife, travel, property, automotive, gaming and even horror. Original VLN programmes are shot in 4K but delivered in every format to every device exploiting the cutting edge technology of its global partners.
VLN specialises in producing original, long-form content so as to create the most captivating entertainment possible, otherwise referred to as "Want-to-Watch" experiential TV. Because VLN has access to an immense, therefore diverse, audience with an appetite for dynamic content to fulfil, it is opening its prolific platforms to select third-party creators whose content is of high calibre and is extending the opportunity to monetise said content.
Leveraging its relationship with a bona fide crowd funding guru, Digital Pipeline demonstrates the adage 'strength in numbers' facilitating the the process of rallying lifetime support for your productions.
VIVE Lifestyle Network is comprised of original, ultra high definition entertainment available on every screen – smart phones, tablets, game boxes, OTT's, smart TV’s, cable set-top boxes and cinemas.
Digital Pipeline facilitates ad-funded viewing of its channels through its suite of ubiquitous apps, as well as subscription and VOD sales for individual films, series and episodes.
Stay local or go global. Unlike linear broadcast television, VIVE Lifestyle Network is not subject to boundaries, thereby opening up new audiences & potential new customers.
Dynamic niche programming coupled with relevant ads interests viewers, thus attracting an even larger number of loyal fans who shall willingly interact with spots and non-invasive cues.
Comprehensive, transparent analytics enable in-depth insight into viewer behaviour and affinity, thereby affording an ability to test and adjust accordingly.
VIVE Lifestyle Network is a dynamic digital broadcasting company that not only features its own proprietary live and on-demand digital content, but that also of peer professional web series and film producers keen to get their productions seen and be respectably rewarded in the process.
Already have plenty of premium, original long-form content ready to show the world? Digital Pipeline can provide a service-based channel across its platforms benefiting from its exhaustive culmination of pre-eminent technology partners. We do all the heavy lifting – back-end technology, user interface design, app development, multi-platform distribution, marketing, and payment processing – to keep things running smoothly. We even offer auxiliary services, such as third-party sponsorship recruitment, studio hire, talent & crew procurement, and cloud-based post production services. We see to it that you can concentrate on creating compelling content… and we are proponents of creators' rights retention – you make it, you keep them. It’s that easy.
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